• Embark on a creative journey through the world of lettering with a focus on both handcrafted designs and digital innovation. This specialization covers a range of techniques guided by talented instructors like Christopher Rouleau, Nico NG, Dan Forster, Jimbo Bernaus, and Rylsee (Cyril Vouilloz). Discover the art of hand-painted signs, learning traditional methods such as layout design, brush handling, and color application to create eye-catching signage. Dive into hand-lettering for inspirational quotes, where composition, color theory, and decorative elements transform meaningful messages into visually appealing artwork.
• Elevate your skills by mastering expressive lettering with swashes and flourishes, adding elegance and movement to your designs. Explore custom letter design with Procreate, embracing digital techniques like sketching, refining letterforms, and applying textures for various applications. Finally, venture into the realm of animation, crafting dynamic lettering GIFs to boost your online presence. This comprehensive journey ensures a well-rounded skill set, blending analog and digital artistry for a complete lettering experience.

• Unlock the secrets of crafting a compelling brand strategy with the Brand Strategy Specialization: Crafting User Experiences. Dive into a comprehensive learning experience that equips creatives with the tools to expertly position brands in the market, build robust content strategies, and inspire action through storytelling. Fabian Geyrhalter, Laura Busche, John Williamson, and Jessie McGuire guide you through a journey of meticulous planning, user-oriented methodology, and digital strategy enhancement, ensuring you can set prices that attract the right clientele and develop strategies that set your brand apart.
• Explore a seven-step user-oriented methodology to create a brand strategy from scratch, and discover how storytelling can fuel a brand’s identity. Craft a content strategy by defining your brand’s pillars and personality while developing a digital strategy focused on enhancing user experiences across digital channels. The specialization culminates in hands-on projects where you will relaunch your website, create a content manual, and develop a strategy based on storytelling that inspires audience action. This program is ideal for those eager to elevate their brand’s presence and influence in the market.

• In UV Mapping for Games we'll tackle, in great depth, one of the most common pain-points that all 3D artists have: UV Mapping. No matter which area of game development you are in, if you interact with 3D models you will need to know about UV mapping - even if only at a fundamental level.
• “What is UV mapping, why do we use it? Do I have to UV map my models?“ Starting by answering “what” UV maps are, we will answer each one of these questions - as well as answering others that you didn’t know you had!

Stylized Station - The Environment Artist's Survival Kit

https://courses.stylizedstation.com/p/survival-kit

Learn how to create your own beautiful worlds using Unreal Engine