Module 1 – Introduction
Introduction
Introduction to the course, instructors, and Adobe’s Creative Cloud.
Video Lessons | 20 mins

Illustrator
Extensive tutorials about Adobe Illustrator’s tools and efficient workflows.
Video Lessons | 36 mins

Geometrics
Beginner-friendly approaches on designing vectors with geometric tools.
Video Lessons | 33 mins

Homework
Homework assignments to practice masking, lettering, and other Illustrator functions.
Avg. Completion ~30m

Module 2 – Illustrator Workflows
Workflows
Illustrator techniques to create designs that are mathematically accurate.
Video Lessons | 43 mins

Complex Vectors
Advanced techniques on vectoring complicated sketches with the pen tool.
Video Lessons | 53 mins

Color Theory
Color theory overview to understand RGB, CMYK, and Pantone color systems.
Video Lessons | 21 mins

Homework
Interactive assignments to practice efficient vectoring techniques in Illustrator.
Avg. Completion ~3h

Module 3 – Logo Design Theory
Logo Theory
Beginner-friendly theory on composition rules to build timeless logos.
Video Lessons | 39 mins

Advanced Theory
Intermediate logo design theory on visual communication with symbols.
Video Lessons | 33 mins

Guidelines
Advanced theory on producing responsive logo designs for a variety of applications.
Video Lessons | 45 mins

Homework
Practice transforming problematic logos into timeless identities.
Avg. Completion ~2h

Module 4 – Realistic Project
Creative Briefs
Learn how to build a creative brief using minimal project information.
Video Lessons | 24 mins

Research
Establish a design strategy to distill the client’s goals into core brand values.
Video Lessons | 29 mins

Case Study
Watch an uncut demo of developing a design pitch from a simple creative brief.
Video Lessons | 70 mins

Homework
Choose a creative brief from LogoCore’s library and research the project.
Avg. Completion ~2h

Module 5 – Brand Style Guides
Creative Process
Introduction on how to test a logo’s potential for real-world usage.
Video Lessons | 21 mins

Explorations
Communicate the logo’s limitations and intentions in a brand style guide.
Video Lessons | 86 mins

Exporting
Insight on collecting files, preparing style guides, and exporting assets.
Video Lessons | 19 mins

Homework
Use the previously assigned creative brief to build a minimal style guide.
Avg. Completion ~3h

Module 6 – Design Presentations
Storytelling
Use storytelling techniques to showcase a logo design’s full potential.
Video Lessons | 51 mins

Kitbashing
Introduction on creating a visual identity presentation using modular elements.
Video Lessons | 50 mins

Custom Mockups
Create free product and stationary mockups to pitch a logo’s potential.
Video Lessons | 79 mins

Homework
Use the previously developed logo design and create a presentation for it.
Avg. Completion ~4h

Module 7 – Freelancing
Copyrights
Learn how copyright, trademarks, and registrations function in brand design.
Video Lessons | 15 mins

Contracts
Understand how to protect your creative work with a detailed contract agreement.
Video Lessons | 25 mins

Portfolio Tips
Introduction to value-based pricing and setting sustainable rates for freelancing.
Video Lessons | 20 mins

Homework
Reflect on your current business model and update your workflow on getting clients.
Avg. Completion ~30m

Module 8 – Logo Animation (Bonus Training)
After Effects
Introduction to After Effects and the commonly used animation tools.
Video Lessons | 31 mins

Motion Design
A full overview of importing logo design and animating unique logo reveals.
Video Lessons | 33 mins

Principles I
Beginner principles on animating with anticipation, follow-up, and weight.
Video Lessons | 58 mins

Principles II
Advanced principles of timing, typefaces, and secondary action animations.
Video Lessons | 48 mins

LogoCore.LogoCores.Masteclass.with.Resources.02.19.part1.rar - 2.9 GB

LogoCore.LogoCores.Masteclass.with.Resources.02.19.part2.rar - 1.0 GB