ITC Serif Gothic - 6 Styles Font Family

6 Fonts | OTF | + Previews | SALE PAGE $189

• ITC Serif Gothic® was one of the first typeface families released by ITC and was released as a two-weight display family in 1972. These were met with such popularity that four additional weights were added in 1974. While the first designs were a collaboration of Herb Lubalin and Antonio DiSpigna, the latter were just drawn by DiSpigna.
• The design grew out of hand lettering for one of Lubalin’s design studio clients. As the name implies, ITC Serif Gothic follows the pattern of “copperplate gothics,” in that its serif structure is essentially slightly pointed stroke endings rather than full serifs.
• While traditionally celebrated in editorial design, ITC Serif Gothic is now gaining prominence in podcast branding, magazine cover headlines, and luxury packaging, where its bold presence makes a statement of both sophistication and intrigue.
• ITC Serif Gothic’s versatility – from commanding magazine mastheads to memorable packaging – reflects its durability across decades and genres. It continues to prove its value in modern visual communication, offering a dynamic design that seamlessly marries heritage with high-impact modern applications.