Mother’s Day is a huge holiday for portrait studios, and I want you to be ready. The Mother and Daughter shoot has always been in my top percentage of bookings and sales. A mother will do pretty much anything for their child, but I noticed very early on this special shoot is really all about Mum and being photographed in a beautiful way with the people she loves. As much as they may secretly want it, many Mums won’t give themselves up to the luxury of a beautiful photoshoot without the push of including a loved child. So learn to speak the right language to this powerful shopping demographic. Above all enjoy photographing the friendship and love that this relationship is all about.