What you'll learn

For beginners, business owners, freelancers, and professionals to learn complete digital marketing

Run Lead Ads, Shopping Ads, and Conversion campaigns effectively

Track leads, purchases, and transactions correctly

Optimize campaigns for better lead quality and lower costs

Requirements

No prior digital marketing experience is required – this course starts from the basics.

A computer or laptop with internet access is needed to follow the practical tutorials.

Willingness to learn and practice along with the step-by-step walkthroughs.

Description

Google and Meta together control nearly 80% of the digital advertising ecosystem. If you want to grow as a digital marketer, understanding Google Ads is essential.In this course, you’ll learn Google Ads from the ground up — from the core building blocks, including campaign objectives and conversion goals, to advanced strategies for bidding, audience targeting, and campaign structure.We dive deep into each major Google Ads campaign type:Google SearchApp campaignsShopping & Merchant CenterPerformance MaxDemand Gen & AI MaxYouTube AdsEverything is explained step by step, from setup to going live, so you gain hands-on experience and confidence to run real campaigns that deliver results.By the end of this course, you’ll be able to:Understand the different Google Ads campaign types and when to use eachSet up campaigns from scratch and optimize them for conversionsSelect audiences and bidding strategies that align with business objectivesThis course is perfect for:Beginners looking to start a career in digital marketingBusiness owners aiming to improve ad performanceFreelancers or professionals wanting to sharpen their paid advertising skillsStart building your Google Ads expertise today and take your digital marketing skills to the next level!Thank you!

Who this course is for

Beginners who want to start a career in digital marketing from scratch

Business owners who want to generate leads and sales using online ads

Freelancers who want to offer Google Ads and Facebook Ads services to clients

Marketing professionals who want to sharpen their skills and improve campaign performance

Anyone interested in learning complete digital marketing with hands-on training