How To Turn Your Brand Into a Money Maker.

What you'll learn
How to identify real market demand and high-growth opportunities using market, industry, and consumer trend analysis.
How to uncover unmet consumer needs to craft a compelling brand positioning that resonates and drives sales.
How to target target audiences with precision and create behavior-based marketing strategies.
How to turn purpose, positioning, personality, and promise into a complete, market-ready brand concept.
How to differentiate your brand so it doesn’t get lost in the crowd of competitors.
How to create actionable brand strategies that connect emotionally and drive measurable growth.
How to avoid the most common branding mistakes that cause businesses to fail before they even start.
How to create multi-million dollar brands as entrepreneurs with no to little brand and marketing knowledge.

Requirements
A foundational understanding of business, marketing, or branding concepts — this course is designed for intermediate to advanced learners who want to sharpen and apply their skills.
Familiarity with basic market research methods (e.g., reading reports, analyzing competitors) will help you get the most from the frameworks.
A willingness to work through strategic exercises and apply the tools to a real or planned brand.
Access to a computer or tablet with internet connection to download templates and complete exercises.