The simple guide to creating a Facebook page that's ready to engage and grow your audience.

Hello and welcome!

This course is designed to simplify the best practices of setting up an engaging Facebook page for your business, so you can understand how to reach and engage your audience and improve your chances of getting a positive reaction to your Facebook advertising campaigns.

Understand the basics of a Facebook business page.

Discover what makes the best profile and cover photo
Learn how to integrate CTA links for the best chance of conversion
Find out what it means to 'delight' your audience
Get to grips with the basics of content and design for Facebook
Enjoy some real life case studies from major brands
Knowing how to properly set up your Facebook page is an essential element of today's online marketing requirements.

From understanding the basics, through to learning simple techniques, you will leave this course ready to engage potential customers on Facebook.

I designed this course to offer you an easy to follow, comprehensive guide to creating a Facebook page that's set up to engage your audience. I have prepared slide presentations with a running commentary, so you can enjoy the visuals and explanations that go with them.

I hope you enjoy learning the basics, and I look forward to connecting with students who have any requirements or questions.