What you'll learn

How to build your personal web brand
What it takes to build presence organically
Create powerful titles that attract viewers' attention
Evaluate if content offers value
Understand traffic analytics
Engage and interact with visitors
Leverage social media, email lists, newsletters, advertising to build visibitily

Requirements

An interest to create an online brand
A desire to build an online community for the long run

Description

In this class, I lay out my methodology for website management to attract and grow traffic. These are the steps and lessons I have learned from running my data science website amunategui .github .io and building my brand over the past 5 years.

My sites and videos do not get “Gangnam Style” or “Drake” traffic numbers, as those are one in a million and so are the odds of getting there (and then there’s my singing…). Instead, the site gets up to 10k sessions a month from a growing and dedicated niche group of data science students and enthusiasts. The site has about 100 articles with accompanying YouTube tutorials all with a specific focus on applied data science. But I have been growing organic traffic on the site practically from day one, and this is something you can aspire to as well.

If your content is good, novel, and visible, they will come. Let me show you how I did it.

Who this course is for:

Any level