What you'll learn

• Master the art of Facebook Advertising and create ROI driven Facebook ad campaigns
  
• Get a detailed walk through of the Facebook Ads Manager
  
• Understand Facebook Pixels and Re-targeting
  
• Understand ad formats, designs and placements that work best on Facebook
  
• Filter the right target audience using the various targeting parameters available on Facebook
  
• Learn how to lower Facebook Ad costs and keep Facebook Ad CTR high with advanced targeting features
  
• Understand Facebook Ad Analytics & Facebook Sales Funnel
  
• Learn how to penetrate into the customers smartphone using Facebook Ads
  
• Get access to tips and tricks used by industry experts to run and optimise Facebook Ads
  
• Get step-by-step instructions on how to deploy targeting and retargeting strategies
  
• Understand the importance of Lookalike Audiences under Facebook Ads
  
• Understand how to create quality content to achieve maximum outreach and engagement for Facebook Ads
  
• Use Facebook Marketing and Facebook Ad tools to grow a loyal audience
  
• Learn how CRM tools help to optimize Facebook Marketing
  
• Learn how to track audience journey from Facebook ad impression to conversion

This course will help you in:

• Learning how to define your Target Audience to ensure your Facebook Ads are shown only to people who are interested in your products/services

• Understanding ad formats, designs and placements 

• Understanding Facebook Pixels and Re-targeting in your Facebook Ads

• Understanding Facebook Ads Manager

• Allocating the right budget to ensure maximum return on investment on your ad spend

• Understanding Facebook Ad Analytics

• Understanding Facebook Sales Funnel and how you can use it to boots your sales

• Learning how to penetrate into your customers smartphones or laptops using Facebook Ads

More info - https://www.udemy.com/course/facebook-advertising/