The WooCommerce Buy Now button simplifies your checkout process. It allows your customers to skip the cart step and go straight to the checkout page — or any other destination you choose — with a single click. You can still direct users to their cart, send them to checkout, or opt for another external link. The external link feature is useful when you want customers to go to relevant product pages on Amazon, eBay, or any other marketplace where they can buy your products. You can display the Buy Now button for all products or only for specific ones, as well as customize button text, redirect destination, and position. Product-specific settings enable you to set up separate links for each Buy Now button.