Multimedia has become an inevitable part of any presentation. It has found a variety of applications right from entertainment to education. The evolution of internet has also increased the demand for multimedia content. Multimedia has become a popular technology in the ever-changing world of computers. Since last few years, it seems to be much sought after the talked about, not only in the world of Information Technology, but also in various functional fields like advertisement, corporate sector, cinema, fashion design and education, to name a few. More and more research work on this new technology of sound, animation and text, is making it better and better with every passing day. It is one of the most realistic ways of working even for people having no knowledge of computers. It targets people from almost all ages of life from a toddler to an aged one. Modern animation in multimedia consumes limited time as far as story development is concerned, It gives ample time while the moment of transfer from one media to another. Apart from these, there are even more benefits of modern multimedia and animation that may be extensively used for your business. Creative Multimedia encompasses the post-production, animation, web and interactive multimedia industries. The production process and techniques of creative multimedia is heavily used in the entertainment industry, especially to develop special effects in movies as motion graphics, video editing and visual effect. With recent technology advances, computers now offer animated graphic devices, which seem attractive and efficient to instructional designers.

This edition is organized into seven chapters. The content is revised thoroughly chapter by chapter basis. A separate chapter is also added. This book introduces to students learning the principles and practice of multimedia. Any questions you have about 2D or 3D animation in this new digital age are answered in this comprehensive guide for all potential digital animators, games artists and media production students.