Many professionals across industries and roles are tasked with selling the products and services they're helping to build. In this course, learn from sales and negotiation expert Julia Ewert on how to develop the right sales skills to effectively win deals when you're not a sales professional. Julia helps you define common sales terms and leverage these skills to navigate the full sales cycle, with a focus on achieving consistent revenue and optimized margins. She shows you how to build trust in a genuine way, qualify prospects to ensure you are not wasting time, ask the right open questions for successful client interactions, and keep your process moving forward to shorten your buying cycle. She also explains how you can handle objections in a collaborative manner and execute value-adding follow-ups so prospects never ignore you.