Udemy - Facebook Mobile Ads Masterclass: Learn Mobile Ads from A-Z

Udemy - Facebook Mobile Ads Masterclass: Learn Mobile Ads from A-Z

https://www.udemy.com/course/facebook-mobile-ads/

Would you like to run successful Facebook mobile ads? Then this course is for you! In this Facebook mobile ads masterclass, you will learn how to create professional Facebook mobile ads that convert, define KPIs (key performance indicators), learn to track them and create eye-catching mobile content that impresses your followers.

Description

But what exactly are you going to learn in detail here in this course?

Understanding Facebook Mobile Ads - What makes a mobile ad convert? In this part of the course, you will learn more about 5 key components of highly converting Facebook mobile ads, I will give you a step by step guide for working with KPIs (key performance indicators), and help you not make any mistakes that could cost you in the long run.

Defining a Facebook Target Audience - We will now cover the audience insights tool, Creative Hub and you will learn where to get the cheapest and most suitable traffic for advertising budget.

Instant Experience - Instant experiences were made for mobile devices. We will create instant experiences from scratch in this chapter together.

Copywriting - A good copy grabs your attention, informs you and let's you take the advertiser's desired action. In this chapter, I will cover with you copywriting hacks that work.

Splittesting - Effective split testing might make the difference between a winning or losing mobile ad. After completing this chapter, you will have a clear vision of what a proper split test looks like and how to get the results you desire.

CreatingMobile Image Content in Canva - To finish off the course, we will learn more about content creation and content management in Canva.

What exactly will you learn in this course?

Create professional Facebook mobile ads that convert
Define KPIs (key performance indicators) and learn to track them
Split testing for creative, delivery optimization, placement and audience
Create eye-catching mobile content that impresses your followers
Take a data-driven approach to Facebook paid advertising

What are you still waiting for? Enroll now and we will see each other inside the course!

Best,

Marketing Hero- instructor -

이 강좌의 대상:

Online marketing professionals who would like to know more about Facebook mobile ads
Entrepreneurs who would like to sell their products online through Facebook mobile ads
Everyone who wants to run mobile ads on Facebook successfully

Course content

Welcome!
- Welcome!
- What will you learn here in this course?
Understanding Facebook Mobile Ads
- What makes a Facebook Mobile Ad convert?
- 10 important KPIs every online marketer should know
- 5 stets to creating amazing mobile ads
Defining a Facebook Target Audience
- How does targeting work on Facebook?
- Using audience insights to narrow down a target audience
Instant Experience
- What are instant experiences? Why should you use them?
- Creating an instant experience ad from templates
- 5 advice for creating better instant experiences on Facebook
- Testing a second instant experience template
- Building an instant experience from scratch
Copywriting
- Why is copywriting important?
- Defining Offer, USP, and CTA (call to action) in 6 minutes
- Storytelling for Beginner - How to tell amazing stories that inspire
- Make your copy more visually appealing
- Use emotion to convey information
Splittesting
- How does an A/B splittest work?
- Learn audience split testing in 9 minutes
- Learn "Placements" split testing
- Split testing the creative for single image ads
- Testing multiple kinds of ad formats in 1 "creative" split test
Content Creation for Mobile Ads
- Vertical content or square shape?
- Splittesting Facebook stories
- Right dimensions for mobile image content
- Creating square mobile content images in Canva
Thank you
- What's next?
- Thank you!